Kwon Eun-bi proves to be a 'hot trend' this summer... Flooded with love calls from domestic and international festivals and the advertising industry
Singer Kwon Eun-bi is continuing her vigorous activities, sweeping various festivals, including college festivals, as well as the advertising industry. Starting

Singer Kwon Eun-bi is continuing her vigorous activities, sweeping various festivals, including college festivals, as well as the advertising industry.
Starting with freshman orientation stages at the University of Seoul, Dong-A University, Soongsil University, and Hankuk University of Foreign Studies early this year, Kwon Eun-bi graced a total of 14 university festival stages in the first half of the year alone. Heating up campuses nationwide, including Korea University (Sejong), Sangji University, and Hongik University (Sejong), she drew enthusiastic responses from college students with her signature refreshing energy.
Having previously written a reverse-run myth and gathered attention through the 'Waterbomb' festival, Kwon Eun-bi stood at the center of this summer's festival season with her powerful performances. Her trajectory is expanding beyond Korea into the global market. On the 7th, she attended 'K-Pulse Hanoi 2026' held in Hanoi, Vietnam, to meet with local fans, and in August, she will be listed in the lineup for the 'Istanbul Festival' in Turkey, proving her global popularity.
Her activities in the advertising industry are also notable. Kwon Eun-bi has been selected as the main model for various industries, including diet brands, golf wear, beauty, food and beverage, and games, recognizing her all-weather charm.
Meanwhile, Kwon Eun-bi won in the 'The Best Stage' category at the '3rd Asia Star Entertainer Awards 2026' held at Belluna Dome in Saitama Prefecture, Japan, on May 17. Subsequently, she departed the country today (the 10th) to attend the '2026 FIFA World Cup Mexico Coca-Cola Promotion,' continuing her multifaceted activities.
Photo provided by = RBW.
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