[Reporter Park Jong-gyu] Seoul Semiconductor took first place overall in the big data analysis results of the "June 2026 Display Equipment Listed Companies Brand Reputation" announced by the Korea Corporate Reputation Research Institute. Following this, HB Technology and HMNEX formed the top ranks at 2nd and 3rd, respectively.

This survey was conducted from May 1 to June 1, 2026, targeting 56 brands of listed display equipment companies. The total big data utilized for the analysis was 27,162,321 cases, an increase of 35.60% compared to the previous month (20,031,237 cases). The brand reputation index was calculated by combining participation, media, communication, community, market, and social contribution indices.

The detailed brand reputation indices for June by major company are as follows.

• 1st Seoul Semiconductor: Recorded a brand reputation index of 3,338,502. This is a 120.20% increase compared to the previous month (1,516,134). The detailed indices are 794,535 for participation, 730,242 for media, 679,234 for communication, 788,100 for community, 234,351 for market, and 112,040 for social contribution. • 2nd HB Technology: The brand reputation index soared by 192.78% compared to the previous month to 1,797,442. The detailed indices are 498,820 for participation, 407,732 for media, 416,093 for communication, 259,647 for community, 108,447 for market, and 106,704 for social contribution. • 3rd HMNEX: Counted a brand reputation index of 1,573,289, a 22.37% increase from the previous month. The detailed indices are 452,025 for participation, 373,761 for media, 321,566 for communication, 237,881 for community, 123,761 for market, and 64,296 for social contribution.

In the subsequent rankings, Sunic System (reputation index 1,279,997, up 22.35%) and Innox Advanced Materials (reputation index 1,226,550, up 25.61%) recorded 4th and 5th places, respectively. In addition, LX Semicon, Finec, Seoul Biosys, Deoksanneolux, IL, AP System, Lumens, Donga Eltek, Mirae Nanotech, and W2 Solution were included within the top 15.

Koo Chang-hwan, director of the Korea Corporate Reputation Research Institute, stated, "In the June brand reputation of listed display equipment companies, Seoul Semiconductor ranked first," and added, "The overall big data scale of the category increased by 35.60% compared to the previous month." He continued to explain the analysis results, stating, "Brand consumption rose by 49.48%, brand issues by 38.03%, brand communication by 33.09%, brand diffusion by 35.78%, brand market by 20.72%, and brand contribution by 23.05%, respectively."