According to domestic gold prices from Geumsese Dot Com as of July 7, 2026, pure gold (3.75g) was recorded at 881,000 won for buying and 752,000 won for selling. Compared to the previous trading day, both the buying and selling prices fell by 11,000 won.

The selling price for 18K gold dropped by 9,000 won from the previous trading day to 554,000 won, while the selling price for 14K gold fell by 7,000 won to 430,000 won.

■ Platinum and Silver Price Trends

Platinum (3.75g) was recorded at 339,000 won for buying and 283,000 won for selling. The buying price fell by 8,000 won compared to the previous trading day, and the selling price also dropped by 7,000 won. Silver (3.75g) was priced at 12,150 won for buying and 11,450 won for selling, down 200 won and 300 won, respectively.

■ Direction of Gold Prices: U.S. Dollar and Benchmark Interest Rate as Key Variables

Gold prices typically react sensitively to the value of the U.S. dollar and expectations for the benchmark interest rate. Since gold is an asset that does not yield interest or dividends on its own, higher interest rates can reduce its relative investment appeal. Conversely, when expectations for a benchmark interest rate cut grow or government bond yields fall, the opportunity cost of holding gold decreases, which often acts as a factor driving prices higher.

Recently, the market has been closely watching what developments will emerge regarding the direction of U.S. interest rates.

[※ This article is not intended to solicit investment. The final judgment and responsibility for all investments lie with the investor.]