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Starship×Amuse Joint Venture 7-Member Boy Group AEN to Debut on August 5… U.S. and Japanese Media Out in Full Force

The seven-member boy group AEN, co-produced by Starship Entertainment and Japanese comprehensive entertainment company Amuse, is heightening global fans' antici

Jay Choi
Staff Reporter
4 min read
Starship×Amuse Joint Venture 7-Member Boy Group AEN to Debut on August 5… U.S. and Japanese Media Out in Full Force
CBC News

The seven-member boy group AEN, co-produced by Starship Entertainment and Japanese comprehensive entertainment company Amuse, is heightening global fans' anticipation by sequentially releasing diverse content ahead of their debut.

Starting with a performance film for 'Focus On Me,' a track from their debut mini album, AEN has progressively unveiled concept photos, choreography videos, and behind-the-scenes content. The song was first revealed at a greeting showcase held on the 21st of last month at TOKYO SGC HALL ARIAKE in Japan, drawing an enthusiastic response from local fans.

In the released content, the members exuded a refreshing and free-spirited charm against the backdrop of a glass greenhouse and outdoor settings. In the concept photos, they displayed a fresh boyish appeal and natural chemistry among the members, while in the choreography video, they proved their solid skills by executing dynamic knife-like formations in white tops and denim pants. The subsequently released behind-the-scenes video captured both their professional demeanor as they earnestly engaged in monitoring and the warm, friendly atmosphere on set centered around leader Jiyong.

■ Continued Spotlight from Major U.S. and Japanese Media Alongside these moves, overseas media attention continues to follow. Following U.S. Hallyu news site Soompi covering their debut journey, major Japanese outlets including Daily Sports, Sports Nippon, and Sports Hochi also prominently covered the local showcase news, expressing high expectations.

The group name AEN simultaneously carries the meaning of 'A New Era of Now' and the Japanese word for 'eternity.' Composed of four Korean and three Japanese members, the group signals their activity as a next-generation global group.

Meanwhile, AEN will release their debut mini album featuring the title track 'X to Z' on August 5 and launch full-fledged promotional activities.

Photo credit = Starship Entertainment, Amuse

Jay Choi
Staff Reporter

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