Tickets for singer Sung Si-kyung's flagship brand concert, '2026 Sung Si-kyung with friends [Now, Today],' open on the afternoon of the 24th.

The performances will be held on an outdoor stage at the Olympic Park 88 Grass Field in Seoul at 6 p.m. on September 5 and 6.

'Now, Today' is a joint concert brand created by Sung Si-kyung alongside top-tier musicians. Since its debut in 2022, it has generated tremendous buzz and achieved sold-out shows every year, establishing itself as a signature autumn concert. After taking time to reorganize last year, the show returns with an upgraded format, raising expectations for a highly polished production.

First Outdoor Stage in the Brand Concert's History

This year, for the first time in the brand concert's history, the event will be held outdoors. As the show unfolds, the sunset-tinted autumn sky paired with premium live performances is expected to deliver a uniquely moving experience.

Vocalist Lineup Spanning Generations and Borders

Joining Sung Si-kyung for this year's concert are Yang Hee-eun, Lee Jae-hoon, Won Mi-yeon, Kim Jang-hoon, Gummy, Kwon Jin-ah, and Kim Kwang-jin. In addition, Indonesian superstar Raisa has been confirmed to perform, rounding out a vocalist lineup that bridges multiple generations.

As the participating artists are those who have built connections with Sung Si-kyung through his YouTube music content and various stage performances, audiences can look forward to each artist's hit songs as well as special collaboration stages that can only be seen at this concert. With a one-of-a-kind combination rarely seen in the Korean concert scene, the event is set to deliver inspiration that transcends generations and borders.

Meanwhile, Sung Si-kyung, well-known as a connoisseur with a deep passion for alcohol, has been expanding his footprint in business as well. New products from a liquor brand he helped develop have received high marks at domestic and international tasting competitions, winning consecutive awards.

Photo provided by: SK Jaiwon.