Naver's stock price is continuing its upward trend, attempting to settle at the 230,000 won level. As the broader domestic stock market rises in tandem, investors' attention is focused on Naver's second-quarter earnings announcement scheduled for August 7.

■ Recovery to the 230,000 Won Level... Tailwinds for Both Major Indices As of 11:24 a.m. on the 5th, Naver is trading at 230,500 won, up 4,000 won (1.77%) from the previous trading day. At the same time, the KOSPI is at 6,621.15, up 262.20 points (4.12%), and the KOSDAQ is at 798.40, up 17.68 points (2.26%), with both major indices showing strength.

■ Key Points to Watch in Q2 Earnings The market's key event is Naver's Q2 earnings announcement scheduled for August 7. In its Q1 earnings released in April, Naver reported consolidated revenue of 3.2411 trillion won, an increase of approximately 16% year-over-year.

The main points of interest in this Q2 earnings report are: △ the results of AI business investments, △ whether the growth momentum in the advertising and commerce sectors can be sustained, and △ profitability improvement. In particular, as Naver has been accelerating the expansion of its AI infrastructure and strengthening global cooperation, attention is also focused on management's outlook for future business strategies.

Investors are watching whether the earnings announcement on the 7th will reaffirm the growth trend, or whether profit-taking following the announcement will lead to a short-term correction.

[Investment decisions are the responsibility of each individual, and this article is intended to convey market trends and does not constitute investment advice.]