Global virtual boy group BE:THEHOOD has officially debuted with the release of its first mini album, 'THE REAL DEAL.' On October 20 at 6 p.m., the group simultaneously released the album's full tracks and the music video for the title track 'CHOP!' on global online music streaming platforms and its official YouTube channel.

The album contains a total of six tracks: the title track 'CHOP!', pre-released songs 'Lowkey', 'The Baddest', and 'JADED', new song 'STEEZE', and 'Up on the Moon', which singer-songwriter Seori contributed lyrics to. The previously released pre-release tracks ranked first on YouTube Shorts' daily chart and fifth among popular music videos daily, and entered YouTube Music's weekly TOP100 for two consecutive weeks.

The title track 'CHOP!' is a hip-hop-based dance song carrying a message of breaking existing molds and forging one's own path. Global hit production team THE HUB's Ryan Shin and ChaMane participated in the song to enhance its quality, and the 3D visuals and performances of members Eon, Jace, PER B, Kyryu, and Luan also draw attention.

The group is also active outside of music. BE:THEHOOD has been working in fashion and entertainment content, collaborating with the U.S. premium leather brand VANSON LEATHERS and drawing attention with animation content created with the creator BDNS.

A first stage to celebrate the debut has also been prepared. At 7 p.m. on the same day, the group will hold a live debut showcase on its official YouTube channel, presenting the stage for the title track 'CHOP!' for the first time.

An official from LEVELS said, "True to the album's title, 'THE REAL DEAL', we have finished preparing to show BE:THEHOOD's authentic music, identity, and unique performances without any embellishment." Starting with this showcase, BE:THEHOOD plans to actively communicate with fans through various content.